Integrating Social Network Data into GISystems

Findings: Considering where people are when we examine social networks can help us decide anything from where to advertise to where to build a hospital.

Methods: Describe why modeling socialization in geographic space is essential for understanding human behavior. Outline best practices and techniques for embedding SN in GISystems. Explore case studies in Bolivia, China, Côte d’Ivoire, Singapore, the United Kingdom, and the United States.

Good For: If you want to understand time importance of adding GIS to social network analysis. Some examples: considering how diseases spread (useful for CEID), how likely a person is to have a place to go in the event of a natural disaster, or If you’re deciding where to open a brick and mortar business that appeals to certain social networks.

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