Findings: Certain colleges like West Virginia and Providence have much less ‘pull power’ to attract far-away athletes than schools like Stanford or Kenyon College.
Methods: Data analysis from over 1000 U.S. university athletics webpages from 78 universities, 20 different types of sports, to produce a 90,000+ record dataset of U.S. and international student athletes and their hometowns.
Good for: If you hope to improve a collegiate athletic team by diagnosing and expanding its geographic reach. If you are interested in selling more collegiate apparel by targeting feeder areas.
